Safaricom's Latest Innovations

Safaricom’s Latest Innovations

Safaricom, Kenya’s leading telecommunications company, has unveiled a series of groundbreaking features and services in 2025. These advancements aim to enhance user experience, promote digital inclusion, and solidify Safaricom’s position as a tech industry leader.

Let’s explore the most notable innovations:

1. Safaricom’s Transition from Telco to Techco

FeatureDetails
Strategic ShiftMoving from a telecommunications company to a full-fledged technology company.
New TechnologiesAI, Machine Learning, and Blockchain integration.
Event AnnouncementRevealed at the Decode 3.0 Summit (March 18-20, 2025).

Safaricom’s transformation into a Techco means better digital solutions for businesses and consumers across Kenya.

2. Expansion of 5G Services

PackagePrice (Ksh)Data AllowanceValidity
Starter3,499400GB30 Days
Standard5,999800GB30 Days
Premium9,9991,500GB30 Days
Router ModelPrice (Ksh)
Huawei H155-38210,999
Nokia Gateway 211,999

With affordable 5G routers and flexible packages, more Kenyans can now access high-speed internet.

3. AI Chatbot for Smallholder Farmers

FeatureDetails
NameFarmerAI
PartnersSafaricom & Opportunity International
PurposeProvide real-time farming tips via SMS & WhatsApp
Focus AreasWeather patterns, fertilizer use, pest control, market prices

With FarmerAI, smallholder farmers can access affordable and timely farming advice for better productivity.

4. Enhanced Home Fibre Packages

PackageSpeed (Mbps)Price (Ksh/Month)
Bronze15 Mbps2,999
Silver30 Mbps4,100
Gold80 Mbps6,299
Diamond500 Mbps12,499
Platinum1,000 Mbps20,000

New Add-Ons:
Secure Net: Online protection
Smart TV Box: Enhanced streaming
Home CCTV: Security monitoring

5. M-PESA’s 18th Anniversary and New Investment Product

FeatureDetails
MilestoneM-PESA turns 18 years old
New FeatureZiidi Money Market Fund
PurposeAllows users to invest and grow their savings digitally

M-PESA continues to evolve, making financial services more accessible to millions.

6. Device Financing and Local Assembly Initiatives

InitiativeImpact
Device FinancingHelps Kenyans afford smartphones via installment payments
Local AssemblyReduces smartphone costs and boosts the local economy

Safaricom aims to bridge the digital divide by ensuring more people can own affordable smartphones.

7. Sponsorship of the 2025 Magical Kenya Open

ContributionDetails
SponsorshipKsh 5 million
Technology UseAI-powered score tracking, Smart viewing experience

This sponsorship enhances Kenya’s sports industry while showcasing Safaricom’s commitment to tech innovation.

Final Thoughts

Safaricom’s latest 2025 innovations demonstrate its commitment to digital growth, customer satisfaction, and tech leadership. From 5G expansion to AI-powered agriculture solutions, Safaricom continues to lead Kenya’s digital evolution.

Which of these new features are you most excited about? Share your thoughts in the comments below!

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